One of the top social networking platforms, Twitter has announced its partnership with the US major sports league NBA and South Korean electronics firm, Samsung. The micro-blogging site revealed that it has joined hands with the above-mentioned entities to roll out 360-degree videos, shot exclusively with Samsung’s Gear 360.
The tech-based website Verge reported that Twitter cards will link to the videos shot with 360-degree cameras, allowing users to click and drag around the scene. The feature was enabled with the Game 1 of the NBA finals on Thursday.
For the same, Twitter has promised to deliver exclusive content” over the course of the series.
In order to watch these 360-videos, all you have to do is just click on the particular Twitter card, which will redirect you to an anther website or an app. After getting redirected to the source you will be able to view them.
It seems like Twitter is trying to take on rival Facebook with this partnership. As Facebook has already hosted native virtual reality videos on its platform.
Previously, Twitter had collaborated with NBA to create the NBA Finals Timeline, last season. The website offered users to see related Tweets, commentary and expert analysis, plus exclusive video and Vines.
Apart from this, the micro-blogging site was facing criticism last week for temporarily suspending the parody accounts of celebrities like politicians, including President Vladimir Putin in Russia, however, the accounts were reinstated later.
According to a report by BBC, the parody accounts of President Putin @DarthPutinKGB and other Russian-themed parody accounts were also suspended. These included @SovietSergey – a lampoon of Russian Foreign Minister Sergey Lavrov and @AmbYakovenkoNot – which mocks the Russian ambassador to Britain, Alexander Yakovenko.