BlackBerry Priv - The TeCake

The Canadian smartphone maker, BlackBerry has launched its first Android OS powered smartphone, Priv in India. The company has priced the device at Rs 62,990 and it will be available for sale from January 30, 2016.

The smartphone was introduced in the western markets in November 2015 and comes equipped with security and productivity features.

Damian Tay, senior director, APAC product management at BlackBerry, said that the company has kept near stock Android to provide frequent software updates from Google and with Android Marshmallow update, more security features will be available.

According to Blackberry, the Priv smartphone has been successful and well received since its global launch and the company is looking to expand its distribution to additional carriers around the world in the next coming quarters.

The Priv smartphone runs on Android 5.1.1 Lollipop OS supported by a hexa-core (1.8GHz dual core + 1.44GHz quad core) Qualcomm Snapdragon 808 SoC alongside 3GB of RAM. It comes with 32GB internal storage, which is expandable up to 2TB via a microSD card.

The device flaunts a 5.4-inch QHD display. While in camera section, the BlackBerry Priv smartphone has a rear camera of 18-megapixel and a 2-megapixel front shooter. The device is fueled by a gigantic 3410 mAh of battery.

Blackberry CEO John Chen told CNET about the future of BlackBerry phones running on Android, “ so far, so good. I’m taking a cautiously optimistic view.”

In future, Chen also said that BlackBerry may launch two new Android smartphones in 2016, however, it depends on the success of the Priv smartphone.

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