The smart gadgets like MacBook Pro and MacBook Air from the Mac line-up of Apple need no introduction. The MAC products are among the most popular items of the American Conglomerate, Apple and with each of their debut, used to take the market by storm. It’s more than one years Apple to launch the upgraded versions of MacBook Pro and MacBook Air, and now the market is expecting new variants of both gadgets.
Though rumours previously have indicated Apple to launch the new models of MacBook and MacBook Air, but the American Giant has kept on maintaining a baffling hush over this concern. But now collapsing up the inadequacy of updated models of its prominent Mac PCs, Apple has arranged an official event on 27th October, where it is expected to launch the latest version of Mac Computers.
Apple Inc. has started sending official invitations to various media houses for the event on Oct. 27 where the company is expected to introduce the upgraded versions of Mac PCs, finishing a dry season without a redesign for its most established item class. In the wake of launching the all new iPhones and Apple Watches a month ago, Apple is all set to introduce the revived variants of Mac PCs in Cupertino, California. The invitation note is tagged with a slogan “Hello Again” and contains the welcome note that reads, “Please Join Us for a special invitation-only event at the Apple Campus in Cupertino on Thursday, October 27.”
The first upgraded model of Mac Computers was launched in 2015 with a 12-inch screen, and the new variant is expected to have a bigger screen of 15-inch alongside a new colour addition of rose gold. As reported by Bloomberg News in July this year, Apple was working on redesigning its existing portfolio of MacBook line-up including MacBook Pro, faster iMac, and an updated MacBook Air and on 27th October, all of the three gadgets are supposed to make their official debut to the market.
Among the most highlighted parts, the redesigned MacBook Pro is said to have a secondary display on top of the keyboard which will facilitate the users with shortcut commands depending on the task, while new-fangled functionalities like a bigger trackpad and faster graphics cards are expected to arrive with MacBook Air.
Over the years, Apple has kept on giving more focus to the sales of its iPhones, but the Mac line-ups have always been a key module of the business growth of the company. Among the total revenue of Apple which is $233.7 billion revenue in the 2015 fiscal year, Mac products have devoted almost 11% share. In the latest quarter, Mac revenue went over the volume of iPad sales, indicating Apple to carry on the sale growth by launching new Mac Tablets.