Google-owned video streaming site YouTube started rolling out its children-centric app “YouTube Kids” in India. The children-friendly video platform ‘YouTube Kids’ is designed to enhance the entertainment facility for Indian children with only kids-friendly contents. The app is completely free and is rolled out on downloading platforms like Google Play Store and Apple App Store and now can be downloaded easily. The new video platform of YouTube contains children-friendly contents and user interface tailored for the kids.
While announcing the rollout of YouTube Kids, Malik Ducard, YouTube’s Global Head of Family and Learning, said “YouTube Kids is an enhanced and family-friendly platform that will accommodate the entertainment needs of millions of Indian children. It is ultimately enriched with child-friendly contents and live learning programs that children can easily access to enhance their lives and erudition capabilities.”
Taking the story further, Ducard said, the new app is playful is designed with elegant structure. It’s light-hearted outline, larger image showcasing ability, and bold icons will help kids to be engaged. The good-humoured stuff like ‘Lord Krishna’, ‘BAL Ganesha’ can be easily streamed from the platform. The app contains all most every popular video that is dedicated to kids. In addition, the app is also integrated with the voice command option which will enable the children to search videos over voice command instead of typing video title or name.
YouTube has roped a number of top content creators from all over India to make the platform more entertaining, creative, and attractive for kids. From Wednesday, the individual, child-friendly and mobile-friendly app has started rolling out on Google Play and App Store and can be easily downloaded.
The YouTube Kids app has been divided into four categories in terms of channels and playlists, namely Shows, Music, Learning, and Explore. Indian users, through this platform, will get access to a number of child-friendly stuffs like Little Krishna videos, new seasons of Cat & Keet and Appu – The Yogic Elephant, along with the educational videos and learning programs from channels like ChuChuTV and Kids TV.